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How to export your product data from Woocommerce to Google Merchant Center.

How to export your product data from Woocommerce to Google Merchant Center.

Having your products of Google Merchant Center is a prerequisite for setting up Product Ads.

Adding your products to Google Merchant Center from Woocommerce can be time-consuming.

Google Shopping has certain specifications. This means your exports can be rejected or displayed wrong. There are many tools out there to help you do this, but using a dedicated feed management tool is your best bet.

We will discuss the some of the ways to create a feed for Google Merchant Centre:

The Google Product Feed extension from Woocommerce allows you to create a real-time feed to supply product information to Google Merchant Center. This tool works well but is limited in what it can do and it can become expensive. With a flat rate regardless of the size of your store. It also limits you to only using the tool for what it is intended for. Other tools are a lot cheaper and have more options when it comes to managing your data.

An option that is good for all sizes of companies is Quidtree. This dynamic tool allows you to manage your data for multiple feeds. You can import many different forms of data such as client, customer, product, purchase history, you name it, this tool can handle it.

Choose what fields to include and fully automate your feed containing all your product information and variations in the correct format for Google to read without the risk of your data being rejected. Set up information at a category level to apply to products in a specific category, or set storewide defaults that apply to all products.

Quidtree is free to use up to 30,000 rows of data so makes it perfect for smaller businesses. The sliding pricing scale makes it a cost-effective way to manage the data for a company of any size.

Liam Trimble

Hailing all the way from New Zealand, Liam brings a unique kiwi twist to the world of marketing. An extensive background in customer-focused jobs gives him his edge when it comes to knowing what the customer wants.

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